“ I fundamentally believe that great design can improve people's lives, transform companies & change culture and market. “
First and foremost, thank you for taking the time to check out my personal website & spend a few moments getting to know me. Since 2006, I've been engaged in digital product design and development. I am fortunate enough that I worked with some big and startups tech companies in the past. I collaborate with people to solve problems and design experiences that make people's lives simpler. Currently, working full time as a Senior UX Designer at HousingAnywhere.
I love Design Thinking process and I follow it as much as possible for any project. Design thinking is one of the most well known User Centered Design (UCD) work processes. The steps involved in Design Thinking are almost identical to the overall steps of the User Centered Design (UCD) process.
I start my work right where people have finished their journey. The main purpose of my research is to find out why and for what reason they ended the journey in the middle. Observing people in their situation, clarifying queries, validating hypotheses, getting quantitative / qualitative feedback, and testing prototypes to improve the overall design of the final product. Here are some common research areas where I can add values:
I'm a member of the Interaction Design Foundation (IDF), the world’s largest UX Design learning community. A huge focus is placed on UX Management, User Research, Design Thinking, Usability and more.
Sometimes I love to write but I don't get time always. Whenever I get time, I share my experiences through my writing.